Introducing Renewal and Forecast Hub

Welcome to the ChurnZero Renewal and Forecast Hub, purpose-built revenue reporting that empowers your team to confidently forecast, consistently renew, and proactively expand at scale!

PLEASE NOTE: While all ChurnZero users can view, use, and export active renewal reports, only users with the "Renewal Hub" permission can create, edit, or delete a renewal report. The options you see on the screen will vary depending on your permission level. 

If you're looking at Renewal Hub as a non-admin user, you will be able to view and use all active renewal reports. What does this mean, and where does the information in the reports come from? 

How Renewal Reports are Configured

Renewal reports are created and managed by your team members using data from your ChurnZero tenant and/or your CRM. The admin user in charge of configuring reports chooses a single custom table that captures customers' contractual history with your company and therefore contains all of the information necessary to create a report of your team's renewals, upsells, downsells, forecasting, etc. (For more information on terms used in the renewal report, see the Glossary of Terms.) 

All of the content you see on a renewal report, from graphs to charts to percentages, is calculated from information configured in ChurnZero. The configuration sections include: 

• Report Details: This section includes basic information for the report, such as the name and description you see in your list view. It also identifies the custom table that contains all renewal, upsell, and downsell information. This table is used throughout the report so we can find the correct fields needed in every calculation.
• Renewals: This is where more detailed information on renewals is provided including the up for renewal amount, the renewal amount, and key renewal dates. 
• Upsells: If your company includes information on upsells in your renewal numbers, they will be added in this section. If your company does not include this information, you will not see information relating to upsells in your view of the report.
• Downsells: If your company includes information on downsells in your renewal numbers, they will be added in this section. If your company does not include this information, you will not see information relating to downsells in your view of the report.
• Actuals Categories: Actuals look at what has really happened. Specifically, this means only renewals, upsells, and/or downsells that are closed (whether won or lost) are included in actuals. Open records are not included in the calculations. Definitions for closed won and closed lost are determined in this section, and the results of the calculations appear in the final report. 
• Forecast Categories: The Forecast is a calculated prediction of what you believe will happen. It includes both open and closed renewals, upsells, and/or downsells. For open records, the forecast multiplies the expected amount by the assigned probability, which is configured in this section of the editor. It then combines those values with the actuals values to complete the prediction.
• Churn Reasons: Along with all of the information about your renewing customers, it's important to see the reasons why accounts may have churned since their last contract. This is where that information is configured. In your view of the report, you'll see this appear anywhere you see categories for reasons why an account may have left. If your company does not track this information, you will not see information relating to churn reasons in your view of the report.

Once all of these sections are complete, the admin user in charge of configuring reports will then set the report to "Active." At that point, our system will run all of the information we've received from your team and use the calculations to populate information cards, graphs, and charts.

The Renewal Hub also includes a Workbook tab within each report, which allows you to interact directly with your data. While the main report views focus on visualization and forecasting, the Workbook provides a more detailed, actionable view of your records. From here, users can review grouped data, filter results, and take action on individual or multiple records.

If you're an administrator for your tenant you will be able to create new reports, edit existing reports, or change the status of a report.